Antriksh Tewari
Head of Digital Marketing
Antriksh is a seasoned Head of Digital Marketing with 12+ years of experience who drives growth across digital, technology, BPO, and back-office operations. With deep expertise in analytics, marketing strategy, and emerging technologies, he specializes in building proof-of-concept solutions and transforming them into scalable services and in-house capabilities. Passionate about data-driven innovation, Antriksh focuses on uncovering new opportunities that deliver measurable business impact.
Top Expertise
69
Articles Published
13
Topics Covered
12+
Years Experience
Blogs by Antriksh Tewari
Digital MarketingThe Marketing Analytics Audit Checklist: How to Fix Unreliable Multi-Channel Attribution Before You Spend Another Dollar
Add up the conversions every ad platform reports and you will usually get a number bigger than your actual sales.
Digital MarketingAI Max for Search: Why It Paid for Our Lead Gen Client When It Fails for Most
Our first week of AI Max earned nothing and matched people trying to log into their 401(k). By the end of the first month it had broken even. What changed, from a US financial advisor matching account.
Content MarketingSEO Content Optimization for Higher Conversions: Revenue-Driven Tweaks, CRO Framework and Services (2026)
SEO conversion optimization means improving content so it ranks for high-intent searches and then turns those visitors into leads, demos and sales. It combines search intent mapping, trust signals, clear CTAs, friction removal and fast, mobile-ready pages, and it measures success by revenue per session rather than rankings alone.
Digital MarketingWhat Actually Gets Cited in ChatGPT: How to Tear Down 20 AI Answers in Your Industry
What does ChatGPT cite when buyers ask about a category, the answer is usually built from sources other people trust: reference sites, community discussions, review platforms, LinkedIn and editorial roundups.
Digital MarketingThe Personalization Paradox: Why Nearly 71% Want It But Don't Trust How You Get It
Most personalization content answers one question: how do you do it? Almost none of it answers the question actually stalling personalization programs in 2026: why won't customers give you the data to do it well?
Artificial IntelligenceAgentic AI vs. Marketing Automation: A Feature-by-Feature Breakdown for B2B Teams
“Agentic AI” has started showing up in the same sentence as “marketing automation” so often that the two are getting treated as interchangeable. They aren't, and for a B2B team deciding where to spend the next automation budget, the difference isn't academic - it changes what the system can do without you, what it needs from you to run safely, and which one actually fits a long, multi-stakeholder B2B sales cycle.
Digital MarketingChatGPT Ads: Six Months In, Our Cost Per Lead Beat Paid Search
We have run ChatGPT Ads since March 2026. Month one cost over three times our paid search benchmark per approved lead. It now runs about 35% below it. Here is what moved the number.
Conversion Rate OptimizationWhy More Website Traffic Won't Solve Your Revenue Problem?
Learn how Intelegencia helps businesses optimize digital journeys through CRO audits, user behavior analysis, and conversion strategies. Turn website traffic into stronger engagement, improved conversions, and measurable revenue outcomes.
Conversion Rate OptimizationWhy Customers Are Dropping Off at Checkout, And What's Actually Causing It
Explore the checkout friction points that drive cart abandonment and learn practical ways to turn more high-intent shoppers into customers.