Ranjeeta Roy
Associate Director of SEO
Ranjeeta Roy is Associate Director – SEO at Intelegencia, where she works on a diverse range of SEO initiatives focused on improving organic visibility, search performance, and business growth. With nearly two decades of experience, she specializes in technical SEO, content strategy, keyword research, on-page and off-page SEO, SEO audits, AI-driven search optimization, Generative Engine Optimization (GEO), and SEO analytics. She helps brands strengthen their presence across both traditional search engines and emerging AI-powered search experiences.
Top Expertise
21
Articles Published
5
Topics Covered
19+
Years Experience
Blogs by Ranjeeta Roy
Digital MarketingBacklinks for SEO: What They Are, Why They Matter, and How to Get Them (2026)
If you have spent any time learning about SEO, you have probably heard the word “backlinks” come up quite a bit. And for good reason....
Digital MarketingGoogle People Also Ask (PAA): What It Is, Why It Matters, and How to Rank in It
People Also Ask boxes appear on 80% of all Google SERPs. They are one of the most common SERP features in existence. Yet most websites...
Digital MarketingLocal SEO Strategy: 12 Proven Tactics to Dominate Local Search in 2026
46% of all Google searches have local intent. That means nearly half the people searching right now are looking for something near them a plumber,...
Digital MarketingWhat is Answer Engine Optimization (AEO)? The Complete Guide for 2026
Google AI Overviews appear in 55% of all searches. ChatGPT handles over 2 billion queries every single day. If your entire digital marketing strategy is...
SEOHow to Do SEO Competitor Analysis: Step-by-Step Guide & Tools
Learn how to conduct an SEO competitor analysis step by step. Discover keyword gaps, content opportunities, backlink strategies, technical SEO insights, and the best tools to outperform competitors in search.
Digital MarketingThe Complete Local SEO Checklist: Best Practices to Improve Local Search Rankings
Local search behavior has shifted dramatically. A large share of consumers search online before visiting a store or calling a service provider. Google's local algorithm weighs three things above all…
Digital MarketingThe Complete Guide to Local SEO: Visibility, Rankings, and Growth
Local searches have changed significantly over the last decade. Mobile devices, voice assistants, and location-aware search engines now help users find businesses nearby within seconds. When people…
Content MarketingEvergreen Content Strategy for Long-Term SEO Success in 2026
The digital world changes quickly. Trends shift, algorithms update, and audience interests evolve every day. Yet some content continues to perform long after it goes live. That is the strength of…
BPOWhat Makes for Good SEO Content?
Creating effective SEO content helps your eCommerce page rank higher. Learn the key elements of good SEO, including keyword strategy, structured content, and engaging titles.